懂中国，更懂北美

Bridging Cultures Through Design

简米设计有幸成为别克加拿大的长期创意合作伙伴。在过去几年中，我们持续为品牌提供多元化的设计与创意服务，涵盖品牌活动主视觉、微信公众号内容设计、户外广告、数字营销素材，以及面向华人市场的广告本地化等。

我们深知，跨文化传播不仅仅是语言的转换，更是对不同文化背景、审美习惯与消费心理的理解。凭借对中国文化与北美市场的双重洞察，我们以视觉设计为桥梁，将别克的品牌精神融入更贴近本地华人生活的沟通方式，让品牌信息传递得更自然、更有温度。

JIMMYDESIGN is proud to be a long-term creative partner of Buick Canada. Over the years, we have provided a wide range of creative services, including campaign key visuals, WeChat content design, outdoor advertising, digital marketing assets, and culturally adapted campaigns for Chinese-speaking audiences.

We believe effective cross-cultural communication goes beyond translation. It requires a deep understanding of different cultures, aesthetics, and consumer behaviours. By combining our knowledge of Chinese culture with insights into the North American market, we help Buick connect with Chinese-Canadian audiences through thoughtful, culturally relevant design.

除了日常品牌传播，我们也参与策划与设计了多场面向华人社区的品牌活动，帮助别克与本地华人企业家、创业者建立更紧密的联系。通过这些线上线下的互动，品牌不仅获得了更多展示机会，也进一步融入了当地社区，建立起更具意义的长期关系。

从视觉表达、文化沟通到社区连接，我们希望让每一次创意都不止于设计本身，而是真正拉近品牌与受众之间的距离。

Beyond traditional advertising, we have also supported Buick in hosting community events, creating opportunities for the brand to engage with local Chinese entrepreneurs and business owners. These initiatives have helped strengthen brand awareness, build meaningful relationships, and establish a stronger presence within the community.

From visual storytelling and cultural connection to community engagement, our goal is to create work that goes beyond design—bringing brands and people closer together.